Researching centre Effet provides marketing solutions based on primary and secondary; qualitative and quantitative market researches using common and own methods. Our services will help you to make successful business decisions, because our professional marketing skills and independent view will be added to your expertise.

For any of your business target: would it be market expansion or assortment widening or regional development, you will need a thorough market study of key statistics, concurrent analyses, market trends and others.

(our services are available in Russia, CIS and worldwide)

Market analyses

1. Actual statistics of branch / market / region and its capacity
2. Market entry barriers and national trade specifics
3. Potential and trend analyses of branch / market / region
4. Product segmentation and substitute’s overview
5. Key commodity producers distributed on the market
6. Distribution net revealing
7. Market segmentation and revelation of successful segments to operate in (market niches)
8. Estimation of market demand
9. Influence analyses

Competitive environment and company’s market position

1. Corporation's strength and weaknesses
2. Competetive activities overview (market position, assortment, prices, distribution, strategy, clients…)
3. Market share of the company / competitors
4. Study of partnership (clients / suppliers etc)
5. Supply and demand analyses

Increasing trade and clients’ search

1. Market grouping analyses
2. Purchasing factors analyses
3. Financial responsibility analyses
4. Surveys of potential consumers (supplier criteria, prices, purchase amount and terms…)
5. Dealer network composition

Target monitoring

1. Market reviews (Russian and worldwide open sources)
2. Mystery shopper: sales department activity monitoring/control of own company and competitors
3. Supply price checking (purchasing department control)
4. Invite bids / contract tenders

At our choice, you can order one or several researches as upon or complex market study.

Besides, our company offers marketing outsourcing services.

According to our corporate standards, all our surveys are provided by highly skilled specialists + 25 % survey result to be checked by manager; 100 % logical and visual control to be provided.